Apple’s Vision Pro, which was anticipated, is now accessible to customers in the United States starting from Friday (2). Following a pre-sale period that commenced on January 19, Apple has begun shipping the devices to customers who made early purchases.
The virtual and augmented reality glasses, starting at $3,499, approximately equivalent to R$17 thousand, aim to transform how users engage with technology.
The company highlights the innovative user interface, which enables natural gestures like interacting with apps by simply looking at them, using touch to select, shaking the device to scroll, or utilizing a virtual keyboard and voice commands for typing.
Vision Pro is capable of playing 4K resolution videos, has 6 microphones, 12 cameras, and weighs around 600 grams. It operates on the visionOS system and is equipped with two key chips: the M2 for system operations and the R1 for image processing.
Apple provides storage options of 256 GB, 512 GB, and 1 TB. It emphasizes its collaboration with Zeiss, offering magnetic lenses for an extra fee of up to US$ 149 (approximately R$ 750) for users requiring prescription glasses.
View the video showcasing the product presentation.
Apple Vision Pro’s main characteristics
- Price: $3,499 USD (around R$ 17,000)
- Weight: 600 grams
- Video Quality: 4K
- Microphones: Six
- Cameras: Twelve
- Storage options include 256 GB, 512 GB, and 1 TB.
- Operating System: outlooks
- Primary Chips: M2 (system), R1 (image processing)
- Magnetic lenses can be added for an extra cost of up to $149.
- Intuitive gestures and voice recognition are used in the interface.
- The battery lasts for around 2 hours.
- Zeiss collaborates on magnetic lenses.
Are you planning to visit Brazil?
Apple has not yet set a definite launch date for the product in Brazil. They are calling the Vision Pro a groundbreaking spatial computer that will change how people work, collaborate, connect, and enjoy entertainment, instead of using the term “metaverse” coined by Mark Zuckerberg.
Challenges and anticipated outcomes
The virtual reality sector has experienced fluctuations, with Apple focusing on high-quality products like Vision Pro to attract customers despite facing competition and concerns about user fatigue.
Apple aims to promote Vision Pro as a tool for enhancing productivity, aiming to replace laptops with a virtual screen, digital keyboard, and gaming capabilities. Overcoming past barriers such as discomfort and limited engaging applications is a key challenge in providing concrete advantages to users.
Apple’s progress towards “space computing” with Vision Pro is a major development, but its success hinges on overcoming the challenges encountered by virtual reality devices in the past.
Reviews
Marques Brownlee recently reviewed the Apple Vision Pro, noting its impressive features like immersion, eye tracking, and manual control, alongside concerns about weight, comfort, battery life, and cost. A detailed review is expected soon.
